Nowadays, there really are not any entirely unique thoughts any more. Coming up with an new idea that someone hasn’t thought of before is quite impossible even if you spend weeks cooped up in a room doing nothing but thinking.
At best, it will still be quite like an already conceived idea. In the information era, success is no longer determined solely by the most special idea. “Who did it better?” has become the question of the era.
A 20 year old newsletter management and automated mailing list software, Aweber is in the same boat as many other similar services. Nothing gets to stay that long in the business without having competitors, and this drives innovation. How AWeber compares with the alternatives that have grown up to challenge its throne is what we will be looking at in this review.
AWeber vs Drip Opinion De AWeber Vs
Drip was established back in 2013 however was then later bought out by LeadPages (a web design tool used to create landing pages) in 2016
The user interface of AWeber can be considered very user friendly and straightforward. Statistics on the readers list is exhibited mostly, as well as the button for generating messages.
A more comprehensive statistics where Cohort analysis is used, as well as the rate of conversion for readers is the star of Drip’s dashboard. Since Drip includes a website monitoring tool, it may compare email marketing data together with the activity of the website itself.
Through AWeber’s dashboard, users can simply see raw numbers like the amount of statistics by itself. Information about the operation of a site is a major feature that can be found on Drip’s dashboard. Drip’s correlating statistical tools allow users an insight to the brain of its average website visitor, such as the likelihood that a random visitor would register to the newsletter or perhaps avail of its products and services.
Because of this, Drip’s dash takes the prize for the software with the better dash.
Mailing List Management
The ability to manually create mailing lists is a service that AWeber that can provide. This can be useful for companies with diverse offerings, which makes sense to have different newsletters for different kinds of customers.
For more information regarding this feature, check out this tutorial by Blog with Ben on how to set up your own email campaign.
A problem however is that AWeber counts a single email address as multiple profiles if it is included in different mailing lists. This is quite a problem, as the plans count on the number of subscribers. Drip doesn’t have this problem since it retains a directory of all subscribers, and this is where the total number of unique subscribers are counted. The separation of subscribers into various mailing lists is irrelevant.
Besides this problem, both softwares offer the fundamental necessities for managing a mailing list, like activities on multiple mails and sorting options.
Mail Management Drafting
Mail drafting is where AWeber excels, as mail could be drafted in plain text format, HTML-generated articles, or using its Mail Builder tool. Because it can provide more than 700 templates to be edited and used freely, the Mail Builder Tool is most likely the pride of AWeber’s fleet.
The Email Builder Tool can also be very user friendly, as it involves only drag and drop for adding and excluding components of the email.
Drip provides more or less the very same features, but AWeber excels more because of its versatility and plethora of template options. Opinion De AWeber Vs
AWeber vs ActiveCampaign
Marketed as an application for the most advanced tech-savvy marketers, ActiveCampaign was founded in 2003 – 4 years after AWeber was released. ActiveCampaign includes high level segmentation abilities. Opinion De AWeber Vs
Segmentation vs Tags
ActiveCampaign’s strongest feature is the capacity to earn segments, quite similar to the labels mechanic in AWeber. Geographic place, time of subscription to the newsletter, and actions on the site of the business enterprise are some of the criteria that clients can consider to create segments and group subscribers.
This segmentation feature allows for more targeted newsletters, which can have a more personalized feel to them when the segmentation is used sensibly.
The consumers are free to create as many segments as they like since the software already takes note of this section identifiers of each subscriber.
AWeber’s tag mechanic can theoretically be done in order to achieve such an effect, but it might take more and be more dull. Even if AWeber can suggest tags, the segmentation feature of ActiveCampaign is just more efficient for creating targeted emails to get a subgroup of their readers.
Powerful Customer Support
Some folks could say that 24/7 live chat support is the very best customer service there is, and they may probably be right. In reality, this has consistently been the top reason why users are loyal to AWeber. Apart from that, AWeber additionally boasts 24/7 email support and telephone call support twelve hours a day from 8 pm to 8 a.m. EST Mondays through Fridays. Users also praise the quick response that they get when they use the live chat station.
A better than adequate job in customer service is still present in ActiveCampaign even if it doesn’t have 24/7 support. They offer online seminars for people who need assistance with the program. They are conducted on a one-on-one foundation, and it just needs a sign up.
Better still, they give in-person support for those across the neighborhood of Chicago. ActiveCampaign’s user interface has a help button that is always accessible. This means that users may report for help without leaving their current screens.
Third-Party Software Integration
Both AWeber and ActiveCampaign can be integrated easily with social networking platforms, analytics applications, and business services. If it comes to compatibility with other applications, both products have virtually no differences.
But, consider that AWeber’s superior customer care can make it easier to do third party integrations.
AWeber vs GetResponse
GetResponse actually was also founded in the 90’s, like AWeber. Opinion De AWeber Vs
While AWeber has roughly 700 templates under its belt, GetResponse is performing nicely at 500. Their templates are also both not dependent on the device, which means consistent quality across all screen sizes.
Marketing Automation, GetResponse’s newest offering, is pretty much a much better autoresponder. This is more economical and more intuitive than the normal autoresponder.
Similar to the user interface of AWeber, there is an Automation tool for advertising which works of drag and drop controls making it simple to operate. What that sets it apart from AWeber is that it’s more causes for the activation of mail. This is very important because it is crucial to make sure there is follow up for email marketing.
The triggers include a user opening email, clicking on links, and purchasing merchandise, and more. Due to these more specific triggers, subscribers can be treated to a much more personalized newsletter experience and in turn, more effective marketing.
In comparison to AWeber’s Campaign Builder, though it is a functional and useable tool, does not have the same level of customization to GetResponse.
Landing Page construction
Both programs have tools for helping users create landing pages. They are sometimes used to make attractive and effective landing pages. However, AWeber’s landing pages might seem to be overly focused on the principles when compared to people which may be drawn up from GetResponse.
GetResponse offers the capability to make around 10 landing pages and have them shown to a multitude of individuals. That is very important because users can conduct A/B testing. Through A/B testing, users can get an notion of the landing page elements that function better and which ones do not. GetResponse saves the statistics on those landing pages automatically for simple comparison.
AWeber, though it has multiple template offerings, is less useful when it comes to shaping an audience profile using landing pages. Additionally, multiple template offerings only impact aesthetics if not utilized with A/B testing. But then, AWeber’s landing page builder’s concentrate on the principles makes it increasingly user-friendly in comparison to GetResponse.
AWeber vs ConvertKit
Convertkit is marketed as an internet advertising software for online publishers.
Different Label Functionalities
As mentioned earlier, AWeber assigns tags on unique subscribers. ConvertKit also has a tag mechanic, but it is used a little bit differently.
ConvertKit’s tags may also function in precisely the same way since the lists in AWeber do. With that said, users can have a selection of readers under precisely the exact same label, and also do more with the choice other than customizing email for them.
The double name, double pay complication within AWeber is prevented this way. ConvertKit allows users to bypass requesting subscribers to input their email addresses multiple times in case of multiple vents.
This is probably ConverKit’s strongest suit, which reaffirms its advertising because being a tag-centric mailing service. Depending on the program, the user experience could be miles away from AWeber’s list-centric approach.
AWeber vs. MailChimp
One of the most well-known email marketing agencies based in the USA is MailChimp.
AWeber has five plans depending the amount of subscribers on the mailing list:
As much as 500 subscribers: $19 a month
501 to 2,500 readers: $29 a month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 a month
On the flip side, MailChimp changes its pricing not just depending on the number of readers, but also based on the number of features that the company requires. The most basic plan is totally free, and is useable for mailing lists up to 2000 members.
Further up the price range, the subscriber cap increases, as well as the suit of attributes available.
The sending limit, type of customer support available, advanced segmentation, reporting features, A/B testing, and split testing are some of the functionalities that can change based on the plan.
MailChimp deserves the win in this category slightly more because it has a completely free program, available to those who only require minimum mailing list administration.
However, one may argue that all the paid programs in AWeber unlocks the complete potential of this program. But then, it can also be said that the amount of features needs to scale with the amount of subscribers to make the item more worthy of its price tag. I’ll do me, and you do you.
Autoresponder and Automation Face-off
Make no mistake, AWeber does its autoresponder attribute perfectly. But, Mailchimp’s autoresponder and marketing automation as a whole is much more intuitive compared to Aweber’s.
Aside from the usual “trickle” autoresponders that sends out email from a predetermined time interval, MailChimp can look at the behaviour and interactions of their readers to trigger its own saved messages.
Connections with previous email, purchases, abandoned carts, and many more related to the user’s selection are some of the triggers that MailChimp can use aside from the usual time interval.
Verdict: Why Is AWeber Still Viable? Opinion De AWeber Vs
To answer this fast, yes. AWeber stays the item that thousands have and are still using. Although some characteristics of it might feel just a tiny bit outdated, there’s no reason to mention that the performance of AWeber has waned since it went to its 3rd decade of support.
AWeber is nonetheless a fantastic selection for marketing ventures because of its simple user interface and topnotch customer service assistance. This is especially true for people who are just looking to expand what they have.
Though AWeber is a good program, admittedly some of it’s features aren’t the best out there, specifically in optimization, and data analysis If you think that your advertising campaign would benefit better from this, then AWeber might not be the option for you.
But in case you merely want hassle-free and trustworthy service, then you may count on AWeber to provide. All things considered, the tool is just as good as the user.