Completely unique ideas are sort of hard to come by nowadays. It is possible to lock yourself in a room for months coming up with an idea and, more often than not, someone in the world has already thought of it before.
At best, it will still be rather like an already conceived thought. In the information age, achievement is no longer determined only by the most unique thought. The question of the age is “who did it better?”
The same goes for AWeber, a newsletter management and automated mailing list software first made available more than 20 years back. Nothing gets to stay that long in the industry without having competition, and this forces innovation. How AWeber compares with the choices that have grown up to challenge its throne is what we will be looking at in this review.
AWeber vs Drip Deliverability Comparisons Mail Chimp vs Get Response vs AWeber
Drip was established back in 2013 however was then later acquired by LeadPages (a web design tool used to create landing pages) in 2016
The user interface of AWeber can be seen very user friendly and simple. Statistics on the subscribers list is exhibited largely, as well as the button for generating messages.
Drip’s dashboard displays more comprehensive data where Cohort analysis is applied, in addition to the rate of conversion for readers. Since Drip includes a website monitoring tool, it can compare email marketing data with the activity of the site itself.
Raw data can be seen through one of AWeber’s features which can be seen in the dashboard. Drip’s dashboard, however, can provide users information about the operation of its site. Drip’s correlating statistical tools make it possible for users an insight into the mind of its typical website visitor, like the chance that a random visitor will register to this newsletter or even avail of its services and products.
Because of this, Drip’s dash takes the prize for the application with the greater dash.
Mailing List Management
AWeber gives users the capability to manually create mailing lists. This program is a huge advantage for businesses that have a multitude catalogue of clients and/or mailing lists in their portfolio.
For more information regarding this feature, check out this tutorial by Blog with Ben on how to set up your own email campaign.
A caveat however is that AWeber counts a single email address as multiple profiles if it is included in a separate mailing lists. Considering that the plans count on the amount of readers, then this is quite a issue. Drip doesn’t have this problem since it keeps a directory of all subscribers, and this is where the whole number of unique readers are counted. The separation of subscribers into various mailing lists is irrelevant.
Besides this problem, the two softwares offer the basic necessities for managing a mailing list, like activities on multiple emails and sorting options.
Mail Management Drafting
Mail drafting is where AWeber shines, as email could be drafted in plain text format, HTML-generated content, or using its Mail Builder tool. The Email Builder Tool is most likely the pride of AWeber’s fleet of attributes, as it offers more than 700 templates to be edited and used freely.
The Email Builder Tool is also very user friendly, since it entails only drag and drop for adding and excluding elements of this email.
Drip provides more or less the same capabilities, but AWeber excels more because of its versatility and plethora of template options. Deliverability Comparisons Mail Chimp vs Get Response vs AWeber
AWeber vs ActiveCampaign
Marketed as a software for the most innovative tech-savvy marketers, ActiveCampaign was founded in 2003 – 4 years after AWeber was launched. ActiveCampaign includes high level segmentation abilities. Deliverability Comparisons Mail Chimp vs Get Response vs AWeber
Segmentation vs Tags
ActiveCampaign’s strongest feature is the ability to make segments, quite like the tags mechanic in AWeber. Users can make a segment and group subscribers according to their geographic place, when they subscribed to the newsletter, or their activity on the website of the business.
If used efficiently, mailing lists can be made to feel more in tune with the recipients interests as compared to a bulk “shotgun” method of sending.
The consumers are free to create as many segments as they like because the program already takes note of this segment identifiers of each subscriber.
Although it might take more and be more tedious, AWeber’s tag mechanic can theoretically be performed in order to achieve such an impact. Even though AWeber can indicate tags, the segmentation feature of ActiveCampaign is only more efficient for generating targeted emails for a subgroup of their readers.
Strong Customer Care
24/7 live chat support is considered by some folks as the best customer support there is, and they may most likely be right. In fact, this has always been the top reason why users are faithful to AWeber. Aside from that, AWeber additionally boasts 24/7 email support and phone call support twelve hours a day from 8 pm to 8 a.m. EST Mondays through Fridays. Users also praise the quick response that they get when they use the live chat channel.
A better than decent job in customer service is still present in ActiveCampaign even if it does not have 24/7 support. They offer online seminars for people who need help with the software. They’re conducted on a one time foundation, and it only needs a signal up.
Even better, they give in-person support for those across the neighborhood of Chicago. ActiveCampaign’s user interface has a help button that is always accessible. This means that users can report for help without leaving their current displays.
Third-Party Software Integration
Both AWeber and ActiveCampaign could be incorporated readily with social media platforms, analytics programs, and business services. If it comes to compatibility with other programs, the two products have virtually no gaps.
But, AWeber users might find it easier to do third party integrations due to AWeber’s exceptional customer care.
AWeber vs GetResponse
GetResponse actually was also set up in the 90’s, same as AWeber. Deliverability Comparisons Mail Chimp vs Get Response vs AWeber
While AWeber has roughly 700 templates under its belt, GetResponse is performing nicely at 500. Their templates can also be both not dependent on the apparatus, so consistent quality across all screen sizes.
Marketing Automation, GetResponse’s newest offering, is pretty much a much better autoresponder. This is more economical and more intuitive compared to the standard autoresponder.
Like AWeber’s user interface, the advertising Automation tool also offers a planner run by drag and drop controls. What that sets it apart from AWeber is the fact that it’s more triggers for the activation of email. This is very important because it is crucial to make sure there is follow up for email marketing.
The triggers include a user opening email, clicking on links, and purchasing product, and much more. Due to these more particular triggers, readers can be treated to a much more personalized newsletter experience and subsequently, more effective marketing.
In contrast to AWeber’s Campaign Builder, though it is a functioning and good software, does not have the same level of customization to GetResponse.
Landing Page construction
Tools for helping users make landing pages can be found on both programs. They are sometimes used to make appealing and effective landing pages. But, AWeber’s landing pages may appear to be overly focused on the fundamentals when compared to those which can be made from GetResponse.
GetResponse offers the capability to make around 10 landing pages and have them shown to a great number of people. That is very important because users can conduct A/B testing. During A/B testing, users may get some idea of the landing page elements that function better and which ones don’t. GetResponse saves the data on those landing pages automatically for simple comparison.
When it comes to shaping an audience profile using landing pages, AWeber is significantly less useful even if it includes multiple template offerings. Additionally, multiple template offers only affect aesthetics if not used with A/B testing. But then, AWeber’s landing page builder’s focus on the fundamentals makes it increasingly user-friendly in comparison to GetResponse.
AWeber vs ConvertKit
Convertkit is promoted as an online marketing software for internet creators.
Different Tag Functionalities
As mentioned before, AWeber assigns tags on unique subscribers. ConvertKit also has a label mechanic, but it is used a little bit differently.
ConvertKit’s tags can also function in the exact same way since the lists in AWeber do. With that said, users may have a choice of subscribers under the exact same label, and do more with the choice aside from customizing email for them.
This also prevents the double name, double pay complication present in AWeber. ConvertKit allows users to bypass asking subscribers to enter their email addresses multiple times in case of multiple ports.
This is likely ConverKit’s strongest suit, which reaffirms its marketing because being a tag-centric mailing support. Based on the program, the user experience can be miles away from AWeber’s list-centric strategy.
AWeber vs. MailChimp
MailChimp is an email marketing service based in the United States.
AWeber has five plans depending the Number of readers on the mailing list:
Up to 500 subscribers: $19 a month
501 to 2,500 readers: $29 a month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 subscribers: $69 per month
10,001 to 25,000 readers: $149 per month
Based on the amount of subscribers and the amount of characteristics that the company requires, MailChimp’s pricing can be varied. The most basic plan is totally free, and is usable for mailing lists around 2000 members.
Further up the price range, the contributor cap increases, in addition to the suit of features available.
The sending limit, type of customer support accessible, innovative segmentation, reporting features, A/B testing, and split testing are some of the functionalities that can change based on the plan.
MailChimp warrants the win in this class a little bit more because it has an entirely free plan, available to people who only require minimum mailing list management.
But, one may argue that all the paid plans in AWeber unlocks the complete potential of the program. Just consider that in order for the product to be worth its price tag, it can also be said that the amount of features needs to scale with the amount of readers. I’ll do me, and you do you.
Autoresponder and Automation Face-off
Make no mistake, AWeber does its autoresponder feature flawlessly. However, Mailchimp’s autoresponder and marketing automation for a whole is more intuitive compared to Aweber’s.
Aside from the usual “drip” autoresponders that sends out email from a predetermined time period, MailChimp can examine the behaviour and interactions of the subscribers to activate its own saved messages.
The triggers that MailChimp can utilize aside from the usual time period and link address are connections with preceding email, purchases, abandoned carts, and a lot more of the consumer’s selection.
Verdict: Is AWeber Still Workable? Deliverability Comparisons Mail Chimp vs Get Response vs AWeber
To answer this fast, yes. AWeber stays the item that thousands have and are still using. Although some characteristics of it might feel just a tiny bit dated, there’s no reason to mention that the performance of AWeber has waned since it moved into its 3rd decade of service.
Complete with its simple user interface and top notch customer service, it’s nonetheless a fantastic choice for marketing ventures. This is especially true for those who are just seeking to expand what they have.
Admittedly, optimization and data evaluation is not among AWeber’s display of badges. If you feel that your marketing campaign would benefit better from this, then AWeber may not be the option for you.
However if you’re looking for an easy to use piece of software, AWeber’s your guy. After all, the tool is just as good as the user.